Irish Rail told to drop €9.99 ticket ad; fare costs almost €13

Irish Rail was ordered in January to drop a TV ad offering inter-city journeys for €9.99.

Irish Rail told to drop €9.99 ticket ad; fare costs almost €13

Irish Rail was ordered in January to drop a TV ad offering inter-city journeys for €9.99.

The Advertising Standards Authority says it is impossible for customers booking their tickets online to get their ticket for under €10.

The ruling comes after one customer complained that their €9.99 fare actually cost nearly €13 when credit card and booking fees were included.

After the ASAI ordered Irish Rail not to run the ad again, Irish Rail broadcast a modified version for the last week of the campaign in January, which it says meets the ASAI code.

more courts articles

Man (25) in court charged with murdering his father and attempted murder of mother Man (25) in court charged with murdering his father and attempted murder of mother
Man appears in court charged with false imprisonment of woman in van Man appears in court charged with false imprisonment of woman in van
Man in court over alleged false imprisonment of woman Man in court over alleged false imprisonment of woman

More in this section

Travel Stock - Geneva - Switzerland UN human rights body calls for repeal or amendment of Troubles legacy laws
National Risk Assessment for Ireland Medicine-resistant infections the biggest risk facing Ireland, experts warn
Record level of children and adults in emergency accommodation Record level of children and adults in emergency accommodation
War_map
Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited